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Charlotte Morley Charlotte Morley

The end of ownership…making kids clothes circular

Your littlest family member will outgrow over 1000 items of clothing before they are fully grown. Their voracious need for new clothes from ages 0-12 (about every 3 months due to growth and changing seasons) means the average household in the UK will spend around £11,000 on clothing each child. Ouch!

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Charlotte Morley Charlotte Morley

How to shop more sustainably for your children's clothes

Children have a voracious need for new clothes. They will outgrow over 1000 items of clothing before they are fully grown meaning the average household in the UK will spend around £11,000 clothing each child! And what do we do with all those clothes when they’re done? 

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Charlotte Morley Charlotte Morley

What kind of thelittleloop parent are you?

Back when we were kids, it was the norm to share clothes, whether it was your big brother’s baggy jumpers or hand-me-down school gear from your mum’s friends. Then came the unsustainable fast fashion movement, where imported clothing became so cheap that everyone had lovely brand new outfits whilst charity shops burst from door-to-door with old donations. Now, thanks to thelittleloop’s fashion innovation, clothing your children can be done with substance, style, and one eye on the environment.

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Charlotte Morley Charlotte Morley

Sustainable(ish)

Find out about our session at the sustainable(ish) festival and get your free guide to caring for your children’s clothes.

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